Långan was where the well-to-do trading and crafts properties were located. Imposing entrances broad enough for a horse and carriage to pass through line the streets, and in the yards, long wooden buildings extend down to the lake. All Långan lots are directly connected to Vättern because of the tanneries and dye-works that operated here. Other businesses moved in towards the end of the 19th century when shops and specialized stores of all kinds became a new feature of the town. Facades and street exposure became important and several of the buildings were renovated to better suit their new role as trading places on a central shopping street.